Senior Direct Marketing Executive 6 Month Contract

Salary - £33k
Location - London
Type - Contract
Discipline - Fundraising

Organisation - National Disability Charity
Agency Contact - Ben Garner
Reference - J19992

Senior Direct Marketing Executive
Social Welfare Charity, Marylebone

This role is responsible for the day to day delivery and management of the Mid Value & Standard Value Appeals element of the Retention programme.

The Role
Deliver agreed direct marketing, MV & SV Appeals in consultation with the Senior Manager Direct Marketing and/or the Head of Individual Giving.
Plan and deliver campaigns, develop targeting and testing strategies to improve performance of the programme and increase learning.
Assist with gathering resources, preparing key briefs and reviewing concepts for direct marketing appeals and gaming products to existing donors.
Effectively manage marketing communications.
Build excellent working relationships with external agencies and suppliers.
Produce data selection briefs and liaise with the Insights team to devise segmentation and develop the supporter journey

The ideal candidate will be able to demonstrate excellent interpersonal and communication skills, and have a proven track record in managing multiple direct marketing campaigns using direct mail, email and social media from concept to delivery. You must have experience of managing data and using data intelligently to increase response rates and average gifts.

Interested applicants should send their CV in the first instance.

Charity People is committed to promoting equal opportunities across the sector. We encourage applications from all members of the community and short list applications based solely on competency and ability to perform within a role. Due to the high number of applications we receive we are unfortunately only able to respond to the most suitable candidates. Before you decide whether or not to apply, please ensure you have read all of the information provided above and that you have the relevant skills & experience for the role. If you’d like further advice or help in your job search then please visit our Tips & Advice section.

Ben Garner

Ben Garner

Senior Consultant - Direct & Digital Marketing

+44 (0) 20 7939 7433
Email & LinkedIn