Senior Direct Marketing Manager

Salary - £44k
Location - London
Type - Perm
Discipline - Fundraising

Organisation - Social Welfare charity
Agency Contact - Ben Garner
Reference - J18865

Senior Direct Marketing Manager
Social Welfare Charity
London Bridge

Our client is a social welfare charity based in London Bridge who are looking for a strong direct marketer to manage a range of exciting projects.

The role sits within the Supporter Development and Engagement team, and reporting into the Head of Supporter Development and Engagement, the Senior Direct Marketing Manager will be responsible for managing and developing the Charity's Cash Giving programme to include In Memoriam, Cause-led, Raffles and Prize-draws.

You will be responsible for the development and implementation of supporter strategy and supporter journeys, marketing and managing the cash giving programme to deliver significant net income to the charity.

You will oversee stewardship activity to The Charity's supporters, ensuring an excellent supporter experience, and maximising retention. You will also oversee all marketing activity aimed growing the number of cash donations given from within the existing supporter database.

The successful candidate will have significant experience of devising marketing strategies and supporter journeys, and then creating and implementing operational plans, for multiple income and expenditure streams. You will have experience of devising, implementing and managing multi million pound income and expenditure budgets; as well as significant direct marketing technical experience and skills. Experience of leading, managing motivating and inspiring a team with a focus on delivering performance excellence is also essential.

Interested applicants should send their CV in the first instance to Ben Garner at Charity People on

Charity People is committed to promoting equal opportunities across the sector. We encourage applications from all members of the community and short list applications based solely on competency and ability to perform within a role. Due to the high number of applications we receive we are unfortunately only able to respond to the most suitable candidates. Before you decide whether or not to apply, please ensure you have read all of the information provided above and that you have the relevant skills & experience for the role. If you’d like further advice or help in your job search then please visit our Tips & Advice section.

Ben Garner

Ben Garner

Marketing & Communications Appointments

+44 (0) 20 7939 7433
Email & LinkedIn